Virgin Limited Edition introduces a luxury Safari Camp in Kenya into its portfolio

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Luxury Safari Camp Mahali Mzuri

With an already unique collection of award-winning luxury retreats, Sir Richard Branson’s Virgin Limited Edition has announced that it will be introducing an exciting new property to its portfolio next year: Mahali Mzuri in Kenya.

Mahali Mzuri meaning “beautiful place” in Swahili will be a luxury safari camp. The camp will consist of 12 sleeper tents and cater for a maximum of 24 guests at any one time. Rates will start from USD $580 per person per night (based on double occupancy) and will be fully inclusive of all meals, drinks and daily game drives as well as unlimited access to the Olare Orok and Motorogi Conservancies.

Mahali Mzuri will be situated within the Motorogi Conservancy in the Maasai Mara ecosystem of Kenya, about 240km due west of Nairobi. Virgin Limited Edition is committed to minimising its environmental footprint and promoting high-value low-density tourism; within the conservancy the number of game vehicles is strictly controlled. Mahali Mzuri will generate employment for more than 50 staff with a commitment to keep recruitment and procurement as local as possible.

Sir Richard Branson commented on the news: “I’m thrilled to be able to announce Mahali Mzuri as the latest addition to the Virgin Limited Edition collection. With such a beautiful and serene setting, Mahali Mzuri will undoubtedly offer a unique African experience like no other and as with all our other properties it too will offer great service and fun in true Virgin style.”

Mahali Mzuri isn’t due to open until 2013 and bookings are not being accepted just yet.


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