Montserrat Tourist Board Launches New Vacation Website

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Montserrat Tourism Board New Website

As part of its ongoing efforts to rejuvenate and actively promote the Caribbean island‘s tourism sector, the Montserrat Tourist Board‘s revamped and new-look destination website www.visitmontserrat.com is now live.

The user-friendly and engaging site showcases the key selling points of the destination, its attractions, how to get to Montserrat, as well as where to stay, eat and ‘lime’. Integrating popular social media such as Facebook, users of the website can get a good sense of what to expect when they visit ‘The Other Emerald Isle’.

The homepage of the Montserrat site features large colourful rotating banner images and a picture slideshow depicting the main tourism product offers of Montserrat, such as volcano watching, hiking, birding, aquatic adventures, unique festivals and events. It also allows users to view the latest weather, link to the local radio station, read the latest news, view upcoming events, and – at a click of a button – translate the entire site into French, German or Spanish.

Users can easily navigate from the homepage to the information on getting to Montserrat; read and/or sign up for the monthly tourism e-newsletter; view special holiday packages on offer; find the contact details for overseas tour operators selling Montserrat; and also quickly find a directory of local tourism businesses.

One of the key upgrades made to the existing site has been the integration key social media tools such as Facebook, Twitter, You Tube and RSS Feeds. On the homepage of the new site, users can get the latest Twitter updates, become one of the more than 4,200 fans that are following Montserrat on Facebook, register for RSS feeds and connect to the ‘Island of Montserrat’ YouTube account to view video clips on the destination.

The site also has a media centre where high-resolution photos can be downloaded, news items and archived news can be found, and the tourism board’s main promotional brochures, including maps, are also available.

Ernestine Cassell, Director of Tourism of the Montserrat Tourist Board, said:

“Visitmontserrat.com continues to be the number one source of comprehensive tourism and general information about Montserrat on the web, and therefore we have to ensure that we have a fresh, dynamic and innovative site that provides the most up-to-date information to our audience”.

To view the new site please go to www.visitmontserrat.com



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